OKF Chairman Sang-shin Lee, who is drawing attention with the world's largest multi-beverage factory.
OKF is Asia's No. 1 export company with the ability to produce 8 million bottles of beverages a day and 3 billion bottles a year.
We met Sang-shin Lee (age 69), who founded OKF in 1990, at his headquarters in Sinsa-dong, Gangnam-gu, Seoul to hear about the present and future of OKF.
The biggest competitive edge of OKF is
Their products that can satisfy consumers around the world in terms of taste and quality.
The Andong plant, located on the stem of Sobaek Mountain, is rich in bedrock groundwater containing minerals comparable to evian products of France.
It has developed products by price, market, and distribution in the global market according to the needs of local consumers, and continues to release new products by exporting 50 categories to 180 countries around the world.
It has sufficient technology to produce world-class products.
In particular, "Aloe Vera King," which was launched in 1997 targeting the global market with its own technology, has become the standard and beginning of aloe drinks globally.
It is leading the market as the No. 1 brand, and is recognized for its greater value in overseas markets and accounts for 76% of the global aloe beverage market."
[Source: JoongAng Ilbo] [Life Trend &] Challenges to become the world's No. 1 beverage company beyond No.1 export in Asia.
OKF Chairman Sang-shin Lee, who is drawing attention with the world's largest multi-beverage factory.
OKF is Asia's No. 1 export company with the ability to produce 8 million bottles of beverages a day and 3 billion bottles a year.
We met Sang-shin Lee (age 69), who founded OKF in 1990, at his headquarters in Sinsa-dong, Gangnam-gu, Seoul to hear about the present and future of OKF.
The biggest competitive edge of OKF is
Their products that can satisfy consumers around the world in terms of taste and quality.
The Andong plant, located on the stem of Sobaek Mountain, is rich in bedrock groundwater containing minerals comparable to evian products of France.
It has developed products by price, market, and distribution in the global market according to the needs of local consumers, and continues to release new products by exporting 50 categories to 180 countries around the world.
It has sufficient technology to produce world-class products.
In particular, "Aloe Vera King," which was launched in 1997 targeting the global market with its own technology, has become the standard and beginning of aloe drinks globally.
It is leading the market as the No. 1 brand, and is recognized for its greater value in overseas markets and accounts for 76% of the global aloe beverage market."
[Source: JoongAng Ilbo] [Life Trend &] Challenges to become the world's No. 1 beverage company beyond No.1 export in Asia.